About Love Pork

Who we are

The Love Pork website has been created by AHDB, the body responsible for enhancing and supporting the English pig farming industry.

Lovepork.co.uk has been created with the principle aim of providing recipe inspiration to encourage people to cook with pork at home, and to provide information about pork, pork cuts and how healthy pork can be.

Pork is one of four sectors which form part of the Agriculture and Horticulture Development Board, a statutory levy board funded by farmers, growers and others in the supply chain. Its purpose is to inspire farmers, growers and industry to succeed in a rapidly changing world, in order to increase performance and stimulate demand for their products.

The Love Pork website supports the Red Tractor mark.

Red Tractor

Red Tractor are the champions of British food, farming and consumer safety and the UK’s biggest farm and food assurance scheme that underpins the high standards of British food & drink. They are the flagship logo of British food and farming, providing assurance at every stage of the production process, from farm to pack. Around 50,000 British farmers are accredited to Red Tractor standards.

Let's Eat Balanced

For information about British meat and dairy’s role in a healthy, balanced and sustainable diet, visit our sister website Let’s Eat Balanced.